DISPLAY AD FORMAT - CTV

Freeze Frame

DIMENSIONS
  • 1920×1080 (1080P) and 1280×720 (720P)
CREATIVE TYPES
  • PNG images (final creative to be ad served) + PSD file
MAX FILE SIZE
  • 1MB
3RD PARTY AD SERVING
  • No

GUIDELINES

Tracking: 

  • No 3rd party tracking is allowed on this ad unit as it is a bespoke product running on CTV 
  • QR code tracking: SWM will provide the client with a click tracker to monitor overall scan rate. 

 

Guidelines 

7plus State Freeze Frame Ad Guidelines 

Standard 

  • No Animation 
  • Main creative assets recommended to sit within 800px x 500px area on 1080p, 533px x 333px area on 720p as defined in the .psd template 
  • Background Gradient: Single Colour 50% Opacity to cover full screen 
  • Please use the PSD template on the following link to create the asset: 
  • Please send both PNG file and PSD file to your SWM contact 

QR Code 

  • QR code to sit in safe area at 124×124 pixels or larger 
  • Client to create QR code 
  • Use simple but instructive language to as a CTA to use the QR code 

Supported brands

HTML5 Ad Guidelines

Ad Submission Guidelines

Approved Vendors

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