VPAID Guidelines

Approved Vendors	Doubleclick Innovid Sizmek IAS Moat
SSL Compliance	Tags must be secure and SSL compliant
Ad Components	Click-through and interactive elements should not be located in the bottom 45 pixels of the video as it will interfere with the player’s controls. Skippable or other advanced functionalities are subject to approvals on a case by case basis.

A standard VPAID tag requires a minimum of 3 MP4 (H.264) format video files with the following approximate bitrates.

Bitrate	300-700 kbps	701-1500 kbps	1500+ kbps
Resolution	640×360	1024×576	1280×720

Accepted aspect ratios	4:3 or 16:9
Audio requirements	Audio codec: AAC Audio bitrate: 48 kHZ, 2 Channel, 128 kbps Audio level: -21dB to -9dB max. -24 LKFS (+/- 2.0 dB)