DISPLAY AD FORMAT

Leaderboard

DIMENSIONS
  • 728x90px
CREATIVE TYPES
  • GIF/JPEG/PNG images
  • HTML5 third party redirect tags
MAX FILE SIZE
  • 40KB Back-Up Image
  • 80KB Initial Load
  • 2MB Polite Load (3rd Party Served)
3RD PARTY AD SERVING
  • Yes
  • Must be SSL compliant

TRACKING

  • Approved vendors third-party impression and click tracking tags are also accepted.
  • The impression tracker cannot redirect to another vendor’s pixel URL i.e to a survey pixel.

GUIDELINES

  • All ads must be secure and SSL compliant
  • Can contain animation and loop twice (no continuous looping permitted)
  • Maximum animation duration 15 seconds
  • Images must have a 1px border
  • Must not have any unachievable calls to action (e.g.: click to play video)

Supported brands

HTML5 Ad Guidelines

Ad Submission Guidelines

Approved Vendors

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