- Content theme agreed to by the client and produced by Seven West MINT team.
- Tone, copy and style at editorial discretion.
- Brand/product mention organically woven into content at editorials discretion, min 1 x mention.
DESCRIPTION
PURPOSE
To align the client’s brand with content that delivers value for audience, value for the sponsoring brand and value for the content platform.
CONTENT SPECS
Content Style & Tone | Editorial discretion to natively match the style and tone of the brand |
Disclosure label | “Sponsored” |
Ad integration | 100% SOV ads surrounding – Leaderboard 728px wide x 90px high, MREC 300px high x 250px wide, Half Page 300px wide x 600px high Mobile Banner 320px wide x 50px high Images must have a 1px border |
Client Logo | Not incorporated |
Client Colour Palette | Not incorporated |
Vanity URL setup | UTMs and click trackers can be used – client to supply |
Font selection available | Not available |